Mar
Press
Saudi Sisters Aseel Al Hamad and Noura Sulaiman Dazzle in Piaget’s Latest Creations – PRESENTED BY PIAGET
Piaget opens a new chapter by introducing automatic movement for the first time in its history in the Limelight Gala collection. It is made for all women all over the world, including courageous, powerful, successful, independent creatives and inspirators. Here, two sisters, Aseel Al Hamad and Noura Sulaiman, dazzle in the latest creations of Piaget’s Limelight Gala and Sunlight collections.
Noura Sulaiman is on a mission to bring Saudi style to the forefront of international fashion. The designer launched her eponymous label to represent her dedication to fashion design as it reflects on her reverence towards her rich culture. The Riyadh-based designer’s tryst with fashion design began at the age of 12 when she designed her first dress for a cousin’s wedding. Ever since then, it was no turning back for the trailblazing designer. In 2011, Sulaiman graduated from the Riyadh Art and Skills Institute’s fashion design program and embarked on her career, creating abayas and dresses for friends and family.She saw the need to incorporate sustainability and practicality in her designs to meet the demands of modern life. When asked how her approach to design has shifted over the years, she says, “My approach to design used to be driven by the alluring messiness of creativity, but with experience, I have found a balance by adding organizational and productive skills to my creativity.” The next step for her label is to launch internationally. “I hope to take the Saudi fashion, such as farwas and sudairyas, to other countries and cultures,” she says. In addition to launching internationally, Sulaiman also hopes to create timeless pieces that appeal to the modern Saudi man.
Sulaiman’s source of inspiration is a rather sentimental one, as she cites her daughter. She says, “I am inspired by my daughter in wanting to show her that she can follow whichever path that brings her joy, as fashion design does for me.” Confident, elegant, and unbothered by trends is how the designer views the Noura Sulaiman woman. An equally important inspiration for Sulaiman is the strong fashion sense and powerful sense of self Saudi men and women exude. She actively listens to feedback from clients on designs to inspire her future collections.She also describes the international buzz around Saudi’s burgeoning design community as “exciting and humbling,” and commends the Saudi design community for their immense talent and creativity.